Firm Name
Sanderson Stewart
Location
Billings and Bozeman, Montana & Denver and Fort Collins, Colorado

Creative Brief

Sanderson Stewart has a Vision of Ridiculocity.

We will grow to be:

· The partner of choice for ‘A’ Clients seeking community design solutions by setting ridiculously high standards for service and innovation.

· A technology-connected network of small offices and mobile professionals working wherever you find cool, smart, talented people (CSTP)

We want to be ridiculously good at what we do, and have a ridiculously good time doing it. We need to nurture our current CSTP and recruit new CSTP with similar vision and values. Our culture is key to creating and sustaining a great place to work and this campaign identifies and strengthens the unique cultural values that make us who we are and who we want to be.

Sanderson Stewart Culture Statement
Driven by Purpose. Guided by Values.

Our Purpose: To Plan and Design Enduring Communities
Our purpose is bigger than ourselves and more than a paycheck. We will create enduring communities and improve the quality of life.

Our Values:

1. Be World Class.

2. Grow.

3. Make Your Own Bed.

4. Take the High Road.

5. Ride for the Brand.

6. You Get What You Give.

7. Keep Sanderson Stewart Weird.

8. Never Forget the Garage.

9. Work Hard. Play. Go Home.

10. Celebrate.

Our Culture Campaign encapsulates our purpose and values in a memorable, whimsical way. The variety of graphical and textual options make it easy to emphasize them without feeling forced. No one wants to hear “Thou Shalt Celebrate!”

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