Creative Brief

Communication is critical to making lawmakers, municipal leaders, private developers, and the public aware of the extraordinary contributions engineers make to the economy and ensuring roads, bridges, buildings, power, water resources, and infrastructure are designed to the highest standards. 

Launched in 2023, Engineering Florida is a collaborative platform to raise the collective voice of the engineering industry, focusing on issues impacting Florida. It is a quarterly print and digital publication supported by:

• American Council of Engineering Companies of Florida (ACEC Florida)
• Florida Engineering Society (FES)
• American Society of Civil Engineers Florida Section (FLASCE)
• American Society of Highway Engineers (ASHE)
• Florida Structural Engineers Association (FSEA)
• Society for Marketing Professional Services (SMPS) Florida Chapters 

Engineering Florida was designed to amplify Florida’s engineering voices by keeping the public and the engineering community informed of:

• State regulations and legislative issues
• Continuing education 
• Groundbreaking engineering projects
• Technological advances within the industry 
• Positive contributions engineers make to every aspect of life

Engineering Florida stands as an indispensable resource, fostering a sense of community among its readership and connecting industry leaders, academics, and aspiring engineers.

Through captivating storytelling and visually stunning presentations, Engineering Florida celebrates the ingenuity and innovation of Florida's engineering industry.

Engineering Florida should win this award because it is the first of its kind in industry collaboration and includes a partnership between multiple engineering industry associations and SMPS. The publication exceeded readership and revenue goals and kept on schedule and under budget.