Creative Brief

Almost as soon as our previous website launched, we knew it didn’t feel like us. And so, when the time was right, we started down the path of creating a new website that would really show the world who Neoscape is, what we do, and why you want to work here or with us.

After client surveys, employee interviews, and an internal brand visioning session, we learned that Neoscape’s personality is the differentiator against our competition. We wanted to make sure we positioned ourselves as true creative partners who collaborate with and listen to our clients. The new website needed to simplify our message, tell it with confidence, and let our authentic personality shine through.

Neoscape has also struggled to be perceived as a full service creative agency--not just the rendering guys. The new website needed to tell that full story.

The new site includes the following sections:

• Home page with rotating slides featuring bold, basic key messaging about what we do, who we are, and how we do what we do. Additional slides provide links to detailed case studies, upcoming events, new Latest posts, etc.

• The Work section includes a carefully curated collection of case study style projects.

• The Studio section includes key messaging about Neoscape, leadership, services, and clients.

• The Latest section is our version of a blog, with posts written about studio events, project announcements, thought leadership pieces, and recent work.

• The Careers section tries to show off studio culture while providing relevant job posting information.

• Contact