Creative Brief
Featuring innovative design, immersive storytelling, and striking visuals, Magnusson Klemencic Associates’ (MKA) new website showcases the firm’s digital identity in a manner befitting MKA’s substantial influence and legacy.
Evolving from an outdated, unresponsive, single page web layout, the new MKA website was conceptualized, designed, and developed from the ground up. With a massive portfolio of prominent work, over 100 employees, and a reach of services that span the entire globe, the new MKA website needed to connect with a broad selection of target audiences, offer a dynamic yet intuitive user experience, and accurately reflect the professionalism, existing brand identity, and trailblazing, innovative culture of the firm.
MKA’s new website represents a drastic modernization of the firm’s value proposition and digital identity. Fully responsive and seamlessly integrated with Deltek and OpenAsset, the site showcases the people, culture, and legacy of MKA while highlighting the firm’s key market experience in the United States and beyond. The site’s project portfolio features in-depth project pages, complete with imagery, descriptions, key statistics, and bespoke project highlights and case studies. High resolution photography and video elements are highlighted throughout, showcasing MKA’s award-winning work from striking perspectives, including aerial drone and time-lapse. Rich in content, research, news, as well as an immersive firm history and timeline, the site remains approachable and user-friendly for website visitors of all engagement levels.
Magnusson Klemencic Associates | New Website
Category
Website > Website-External
Description
Middle of Six
Tacoma, Washington
Winner Status
- Award of Excellence