Creative Brief

MMC Corp created an extensive Onboarding Booklet to supplement the onboarding process for employees. A quarterly New Employee Orientation meeting was already in place, but depending on their date of hire and when employees could accommodate a trip away from their responsibilities, many employees had been in their position for months before they could attend orientation, if at all.

To ensure all employees had the tools and information needed to navigate a new company and job, we created an Onboarding Booklet. Working closely with HR, our teams outlined the various information that was necessary to provide new employees with the ideal introduction to our company. The design team worked closely with all corporate service departments – IT, Purchasing, HR, Accounting, Legal, Marketing, and Safety – to create an all-inclusive document to house information. In addition, because each office is unique, we created a flexible piece with built-in folders so each office can customize the booklet for their needs.

Beyond just providing company information, the booklet also creates a guide for both the new employee and their supervisor to ensure onboarding discussions are happening. Establishing expectations helps ensure everyone gets off on the right foot.

Not only does this Onboarding Booklet provide essential information to successfully onboard teammates, but it also takes a lighthearted approach to sharing information. The copy follows a casual tone and imagery celebrates our “Work hard. Have fun.” mentality. There are also opportunities for the new employee to engage in activities focused on wellness and goal setting.