Creative Brief

The pace of change is never going to be this slow again. Change will only get faster, and firms that want to lead the industry MUST move quickly. As a strategy and as an investment, business transformation needs to be prioritized. Team members need to be fully engaged, and to do that, we MUST invest in people and company culture. Embracing change and innovation, paired with a focus on developing people and culture, leads to success. 

Barton Malow’s COMPASS event is designed to connect our team members to new ways of working and teach new skills needed to be successful while creating an understanding of Barton Malow’s strategic objectives. Team members who understand where the business aims to go through its strategy are undoubtedly more engaged. Ultimately, it's all about the people; it's vital to retain the right people, coach them, listen to their feedback, and help them thrive in fast-paced change. 

COMPASS connects our team members together across the Barton Malow Family of Companies and provides an understanding of how to create impactful change through multiple small projects that incrementally build on established methods and lessons learned tied to our strategic objectives. 

COMPASS brings team members to a common place of understanding of the scale of our success and where our business strategy will take us. It emphasizes continuous improvement and two-way communication. COMPASS represents a best-in-class example of how to create connections, facilitate two-way feedback, and build culture across multiple geographies at scale.