Perkins+Will Hello! Book
Internal Communications > Internal Communications-Print
- 3rd Place
Creative approach to distributing necessary information
The Hello Book brings a new dimension (literally) to the onboarding process of our firm. Gone are the days of trying to make sense of piles of paper and a continuously outdated intranet site. Our creative approach consists of giving every office a kit-of-parts empowering them to create a unique piece that represents the individuality and personality of each office while still being part of a larger community.
Choice of Media/Effectiveness
Our research helped us understand what it takes to make a piece stay on someone’s desk versus be discarded. It was our goal to create a quality, beautifully designed piece that would be easy to use, unobtrusive, and always at arm’s reach. Because we continue to see them displayed on desks all over the globe, we have proved that information that is showcased in a fun way is here to stay!