Jones|Carter Bi-Monthly Employee Newsletter
Newsletter-Internal > Newsletter-Internal-Digital
- 2nd Place
Jones|Carter’s monthly newsletter, JC Connect, is distributed electronically company-wide to communicate corporate news, announcements, and information to our 560+ employees in 9 offices throughout the state. We are able to keep employees updated on project wins, changes in company policies, new hires, recent awards, and other relevant news without incurring costs for printing.
To garner increased buy-in, we routinely hold contests specific to the content in each newsletter. We typically receive 25% participation overall (with all offices represented), further justifying that we are producing a communications piece that meets the needs of our firm. To add an air of comedic relief to the traditionally conservative content, we include fun sections including I Spy! Around the Offices and Look What We Found on the Cutting Room Floor!
Distributing electronically also allows us to disseminate information as soon as the issue is complete without lag time at the printer. The newsletter enables us to reinforce consistent brand messaging across practices, divisions, and roles. With a recent rebranding campaign complete, the newsletter is a monthly reminder of how we present the firm.
Also, Human Resources turned our “year in review” newsletter into a hand-out given to all new employees during the onboarding process.